I'm a UI/UX designer who turns complex product needs into clear, intuitive interfaces. From early ideas to working prototypes, I naturally use AI tools throughout the process.
I’m Çağla, a UI/UX and product designer with over seven years of experience working across SaaS, AI-powered products, web, and mobile experiences. I turn early-stage ideas and complex workflows into clear, intuitive, and development-ready interfaces.
My frontend knowledge allows me to design with technical constraints in mind and communicate naturally with developers. My experience in SEO, e-commerce, content, and growth also helps me approach products beyond the interface and see the bigger picture.
I use AI as a natural part of my workflow—from research and prototyping to content creation and development.
Each solves a different problem — from making health data easier to understand to creating focused workspaces for SEO and legal professionals. Read each case study to see the thinking behind the interface.
Product Designer & Frontend Prototyping — 2026
A mobile health-tracking concept that makes lab results easier to scan through clear status cues, focused comparisons, and trend views. Designed in Figma and prototyped with Expo using fictional sample data.
UI/UX Designer — July 2020, Present
A comprehensive SEO product that brings technical SEO, backlink analysis, rank tracking, uptime monitoring, and AI-assisted content creation into one platform. I turned complex data into clear dashboards, audit reports, and actionable experiences.
ProblemSEO data was spread across separate screens for technical audits, backlinks, rankings, and content, making prioritisation difficult.
RoleI led end-to-end UI/UX design for dashboards, on-page audits, uptime monitoring, and reporting, creating a consistent information hierarchy across data types.
ApproachI simplified complex metrics with health scores, trend charts, and actionable tables, and made AI article generation a natural part of the workflow.
UI/UX Designer — March 2026, Present
A digital workspace that brings visibility analytics, website publishing, and financial tracking for legal professionals into one clear interface. I designed the full dashboard experience, from search visibility to collection records.
ProblemLegal professionals managed visibility tracking, website management, and collections or case workflows across disconnected tools.
RoleI designed the full dashboard experience, including search visibility, website publishing, collections, and case tracking.
ApproachI focused on clarity, structured data, and trustworthy interactions for a high-responsibility professional audience.
AI & No-Code Product Builder — 2025
A free tools and content platform that helps Etsy sellers make smarter decisions about pricing, profitability, and SEO. I built the entire experience independently, from concept to launch, using AI and no-code technologies.
UX Designer — April 2023 – April 2026
An email marketing platform where teams can create email content, manage subscribers, and organise campaign workflows. I designed a component-based email editor, subscriber-performance views, and automation management.
ProblemEmail creation, subscriber management, and automation setup were scattered across screens and created an inconsistent experience.
RoleI designed the component-based email editor, subscriber-performance views, and automation management interface.
ApproachI used a reusable component library to turn complex marketing workflows into a clear, predictable experience.
I connect different parts of a product—from early thinking to building, automation, discovery, and growth.
I don’t do eight jobs. I understand how eight parts of a product connect.
Looking for a new team or product? I'd love to hear from you.
